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2001 Articles

Alliance Financing Group Inc.

MEDIA RELEASE

(TSX-V:AFG)

Intuit Canada Limited and Alliance Financing Group Inc.
Announce Strategic Relationship

Edmonton/Toronto, September 11, 2001 - Intuit Canada Limited and Alliance Financing Group Inc. announced today a strategic relationship that will benefit small business owners in Canada, by expanding their lease and loan financing options.

Intuit (NASDAQ symbol "INTU") is a leading developer of small business and personal financial software and solutions. Alliance Financing (TSX-V symbol "AFG") provides financing solutions for small-to-medium-sized enterprises (SMEs).

Under the arrangement, Alliance Financing will power Intuit's e-lease/loan Financing Service for Canadian users of QuickBooks® and QuickBooks® Pro. The service will offer a collection of essential financial products, such as loans, lines of credit, equipment leases, factoring and other working capital solutions online to Intuit's small business customers.

Intuit's Manager of Connected Services for QuickBooks, Randy Simpson, says the arrangement gives QuickBooks customers a competitive edge. "In order to grow and compete, small business owners need access to money and equipment," he says. "Those can be essential factors in taking business from 'survive' to 'thrive'. Intuit's goal is to help them achieve that success. Our association with Alliance now means that small businesses that use QuickBooks will have direct online access to a valuable business tool."

Alliance Financing acts as an aggregator of the financing products of a multitude of best-of-breed partners including lessors, commercial finance companies and Canadian financial institutions.

Bernie Shimkovitz, CEO of Alliance Financing states, "Our business model allows us to offer Canadian businesses an extremely diverse selection of the best financing products and solutions in the marketplace today, as well as some of the best rates to be found anywhere".

"In addition," stated Michael Maurer, President of Alliance Financing, "the diversity of our underwriting sources allows us to maintain one of the highest approval ratios possible. This factor has been a key to our success for many years, and is one of the reasons Alliance Financing has been selected by many of our Channel Partners as the primary source of financing for their customers".

Mr. Shimkovitz concluded, "Intuit Canada's QuickBooks family of software is one of the most widely used business tools in the country. The opportunity to partner with Intuit Canada to make our products and services available to their customers, is very exciting".

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About Intuit Canada Limited
Intuit Canada is headquartered in Edmonton and has offices in Calgary, Toronto and Montreal. The company is a leading developer of e-finance solutions, including personal finance management, small business accounting, and tax preparation software as well as Web-based services. Intuit's products and services include Quickenâ, www.quicken.ca, QuickBooksâ, QuickBooks® logiciel comptable, QuickTax™, ImpôtRapideä and QuickWealth Plannerä. Through Intuit GreenPoint, the company offers ProFileä, professional tax preparation software. Together, Intuit Canada and Intuit GreenPoint enable individuals, small businesses and financial professionals to better manage their financial lives and businesses. Visit Intuit Canada Limited at www.intuit.com/canada and Intuit GreenPoint at www.greenpointsoftware.com.

About Alliance Financing Group Inc.
Established in 1989, Alliance Financing is proving itself as a leader in providing leasing and financing solutions for all types of businesses in both the traditional bricks and mortar marketplace, and since early 2000, the Internet marketplace. Alliance Financing is a "one-stop financing shop", acting as an aggregator of the products and services of top lease-financing companies, commercial finance institutions and banks, and delivering these products and solutions to the end-user customer. Employing a "high-tech, human-touch" philosophy, Alliance Financing has migrated its B-to-B financing solutions to the Internet via its primary Internet offering, YourFinanceSource.com and through its proprietary private labeled technology for online vendors, Internet verticals and portals. Using this technology, Alliance Financing is able to deliver a comprehensive suite of end-to-end financing fulfillment solutions, coupled with live online assistance for the end-user.

For more information about Alliance Financing Group Inc. please visit: www.YourFinanceSource.com ,or contact:

Bernard Shimkovitz
Chief Executive Officer
Alliance Financing Group Inc.
Tel: 905-660-3660 x225, Toll Free: 877-660-3660
Fax: 905-660-3078
Email: bernie@alliancefinancing.com

For more information about Intuit Canada Limited please visit www.intuit.com/canada or contact:

Brad Stromberg
Public Relations Manager
Intuit Canada Limited
Brad_stromberg@intuit.com
780-450-5872
Patricia Misutka
BenchMark Porter Novelli Vancouver
pmisutka@bmporternovelli.com
604-608-4482

The Canadian Venture Exchange has not reviewed and does not accept responsibility for the adequacy or accuracy of this press release.

2001 Articles