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2000 Articles

MEDIA RELEASE

Alliance Financing Group Inc.: Providing SMEs End-to-End Financing Solutions
(TSX-V:AFG)
Website: www.yourfinancesource.com
Shares issued and outstanding: 10,245,642

Alliance Financing Group Inc. Now Offers SMEs Real-Time, Online Financing with a Human Touch

Toronto, ON-November 02, 2000 - Mr. Bernie Shimkovitz, CEO of Alliance Financing Group Inc., (AFG) providers of e-finance solutions for small-to medium-sized enterprises (SMEs), announced today the incorporation of live interactive assistance in its private-label financing technology, YourFinanceSource.com. This new service enables Alliance's vendors, Internet portal partners and customers of YourFinanceSource.com to ask questions and get answers in a real-time setting with trained customer-relations specialists.

AFG's and it's partners' clients can access the live interactive assistance technology with a click of a mouse at YourFinanceSource.com or on the many private label sites that AFG develops and provides for B2B vendors, Internet portals, or vertical markets. AFG currently offers SMEs the opportunity to fuel the growth of their business through access to AFG's end-to-end financing solutions on these private labeled sites.

"Live, online assistance benefits our customers tremendously," said Mr. Scott Hinsperger, Executive Vice President of Alliance Financing Group Inc. "We now have more ways to offer assistance and information to our clients: using telephone, email, and this new live interactive service. Providing the best available technology gives our vendors and Internet portal partners an effective way to offer their customers instantaneous financing quotes and credit approval in minutes, with the opportunity to make human contact at any time. This service makes it easier for SME's to complete their financing online."

AFG has embraced the power of the Internet to provide SMEs with a variety of financing solutions. The real-time, live interactive assistance feature can be deployed instantaneously to AFG's vendor partners and Internet portal partners that utilize AFG's private label solution.

"This is where we can really see the value of Alliance's idea of high-tech with a human touch," explained Mr. Shimkovitz. "In connecting potential customers to a live, online financing specialist, who understands the questions and concerns involved in a transaction, AFG has taken the extra step to ensure clients feel more comfortable throughout the financing process. It makes our sites 'stickier', and invites repeat use."

About Alliance Financing Group Inc.
Alliance Financing Group's core business is arranging asset-based financing for SMEs. AFG's Internet offering, YourFinanceSource.com, facilitates a full range of end-to-end financing services. AFG's ongoing strategy is to be the ultimate aggregator of top lease-financing companies, commercial finance institutions and banks internationally. AFG is building its reputation as a leading online provider of asset-based finance in Canada, the US and internationally for the B-to-B e-finance market. As the one-stop online financing shop, AFG delivers comprehensive web-based business financing fulfillment solutions. For more information, please visit: www.YourFinanceSource.com.

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For further information regarding this press release, please contact:

Bernard Shimkovitz
Chief Executive Officer
Alliance Financing Group Inc.
Tel: 905-660-3660 x225,
     877-660-3660
Fax: 905-660-3078
bernie@alliancefinancing.com
W. Daniel Mothersill
Managing Partner
Ciris International Inc.
Tel: 416-368-8770
Fax: 416-368-5122
danm@cirisint.com

The Canadian Venture Exchange has not reviewed and does not accept responsibility for the adequacy or accuracy of this press release.

2000 Articles